Grand Brand Rajini: Brand Management The Rajinikanth Way
Rajinikanth is one of the most popular Film actors from South India.
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Grand Brand Rajini: Brand Management The Rajinikanth Way
Rajinikanth is one of the most popular Film actors from South India.
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Rupa Publications
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Rajinikanth is one of the most popular Film actors from South India. A devout, self disciplined human being..a rags to riches story..an embodiment of human values..a cult figure par excellence..the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement, using Rajinikanth's superstardom as a model for building and sustaining a successful bran
Publisher: Rupa Publications India
Author: Balasubramanian, P. C., Ramakrishnan, Ram N
Pages: 144
ISBN: 9788129120595
Publication Date: 15 November 2012
Grand Brand Rajini: Brand Management The Rajinikanth Way
Rajinikanth is one of the most popular Film actors from South India.
Language
Binding
Quantity
Grand Brand Rajini: Brand Management The Rajinikanth Way
Rajinikanth is one of the most popular Film actors from South India.
Sold by
Rupa Publications
Visit Store →
Rajinikanth is one of the most popular Film actors from South India. A devout, self disciplined human being..a rags to riches story..an embodiment of human values..a cult figure par excellence..the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement, using Rajinikanth's superstardom as a model for building and sustaining a successful bran
Publisher: Rupa Publications India
Author: Balasubramanian, P. C., Ramakrishnan, Ram N
Pages: 144
ISBN: 9788129120595
Publication Date: 15 November 2012
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